Give every customer the right answer instantly, 24/7. Sero handles repetitive questions using your real orders, product data, and return policy, so your team can focus entirely on what truly needs attention.
24/7answers to frequently asked customer questions
Upto date: based on orders, products and policies
Human:complex questions go to your team with context
500+e-commerce brands
More than 500 e-commerce brands trust Sero across retail, travel, beauty, and more
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DOES THIS SOUND FAMILIAR?
Customer service doesn’t scale with growth
Challenge
Many tickets cover the same topics
Order status, return instructions, product information: the answer is already in your system.
From friction toflowSero solution
Support Agent answers those questions automatically, 24/7, so your team can focus on what truly requires attention.
Challenge
Every peak means hiring and onboarding
Black Friday, Christmas, January returns period.
From friction toflowSero solution
While wait times at competitors increase, Support Agent simply handles the extra volume. No drop-offs, no additional staff.
Challenge
Generic FAQ answers to specific questions
From friction toflowSero solution
Support Agent connects to your Shopify orders, product feed, and return policy. Customers ask about “the blue jacket in size M” and get a precise, up-to-date answer.
Challenge
Tasks live in separate threads and in people’s heads
From friction toflowSero solution
Operate assigns, tracks, and completes tasks related to orders and returns in one platform. Everyone works from the same status, escalations are traceable, and nothing falls through the cracks.
The approach
AI that answers based on your data
STEP 01
Connect your data sources
Support Agent connects to your Shopify orders, product feed, returns policy and FAQ documents. The AI always responds using current store data, without hallucinations or outdated answers.
STEP 02
AI answers, team escalates
Simple questions about status, returns, sizing, and availability are handled automatically. Complex or emotional cases are immediately forwarded to your team, with full context.
STEP 03
Operate streamlines internal tasks
Operate enables structured workflows for returns, supplier communication, and escalations. Tasks are assigned, tracked, and completed—no more scattered email threads.
Sero tools for Support & Operations
Two tools, one streamlined operation
Support Agent
AI-powered customer service that answers based on your real product data, orders, and return policy. Available 24/7, with seamless escalation to your team for complex questions.
Structured task and process management for e-commerce teams. From return workflows to supplier communication: everything is tracked, assigned, and completed in one platform.
Task management for e-commerce processes
AI-generated content for tasks (descriptions, emails)
CDP detects: customer has LTV > €500, is in the “VIP” segment
Support Agent prioritizes the ticket and proactively offers a solution + compensation
CDP detects: customer has 3 returns in 60 days, high churn risk
Support Agent escalates to the human team with a churn alert + recommended retention offer
CDP detects: first purchase, visitor comes from influencer campaign
Support Agent introduces itself with a brand message campaign and upsells after resolving the issue
Customer story
From repeated questions to human attention
Support Agent handles recurring questions using current store data and forwards complex or sensitive cases to the team, including the conversation context.
Order status, returns and product questions handled automatically
Complex questions go straight to the right colleague
Full conversation context with every escalation
More room for custom work and personal contact
Sero Platform
Operate works in other contexts too
Sero Operate is a cross-functional tool also used for content management and acquisition workflows. Discover how the other themes strengthen your operations.
Theme 3
Content & Creation
Operate for content planning, product descriptions, and creative workflows.